Apple reportedly working to bring AI to the Vision Pro

Apple is actively developing plans to integrate its Apple Intelligence features into its Vision Pro headsets, according to insights from Bloomberg’s Mark Gurman.

This expansion aligns with Apple’s overarching vision, as Apple Intelligence encompasses a range of features such as an enhanced Siri, proofreading tools, and personalized emojis. Given the pivotal role Apple Intelligence plays in Apple’s future, it seems only natural for these capabilities to be extended to all of the company’s cutting-edge devices.

Despite the remarkable features of the Vision Pro, it remains a premium-priced device tailored to a niche market segment. Gurman indicates that Apple does not intend to introduce Apple Intelligence on the Vision Pro this year.

The primary challenge lies in adapting these features for mixed reality environments, diverging from the conventional interfaces of MacBook or iPhone screens.

In terms of Vision Pro sales strategies, Gurman reveals that Apple is revamping its in-store demonstrations for the headset. This includes enabling potential buyers to preview their personal media content on the Vision Pro and transitioning from the Solo Loop to the Dual Loop headband design for enhanced comfort.

Furthermore, renowned analyst Ming-Chi Kuo has shared fresh insights from a recent supply chain survey, suggesting that Apple is gearing up to commence mass production of AirPods equipped with infrared cameras by 2026.

These enhanced AirPods are anticipated to offer advanced spatial audio experiences and gesture controls, particularly when paired with the Vision Pro headset.

source:https://techcrunch.com/2024/06/30/apple-reportedly-working-to-bring-ai-to-the-vision-pro/